Samsung rolling out upgraded Bixby to its home appliances

Samsung has announced that it is rolling out an upgraded version of Bixby to many of its 2026 home appliances, including air conditioners, Family Hub refrigerators, robot vacuum cleaners, washing machines, and water purifiers. Currently, the brand seems to be offering it in its home country, South Korea. According to the brand, the upgraded Bixby, […]

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Samsung sends premium gifts to its Middle East employees amid rising regional tensions

Lately, tensions in the Middle East have been rising, and Samsung is taking a small step to help its employees and their families in the region navigate this difficult period while also acknowledging their continued contributions. According to Yonhap News Agency, Samsung has distributed premium gifts to around 500 employees it has across Qatar, Saudi […]

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Samsung puts appliances through more stress than most homes ever will

Long-term durability is one of the characteristics that can make or break — no pun intended — home appliances. Samsung isn’t taking that lightly, and the company recently offered a sneak peek at its rigorous testing procedures. Samsung has devised a series of durability tests designed to stress key components under various environmental conditions, including […]

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Samsung’s new Bespoke AI Combo washer-dryer gets better Bixby and hardware upgrades

Samsung’s Bespoke AI Combo all-in-one washer-dryer has become one of Korea’s most recognized home appliances just two years after its debut, recording a 40% year-on-year sales increase in 2025 alone. Now, Samsung is launching a new 2026 model with several improvements. The 2026 version features an upgraded heat exchanger system that boosts both performance and […]

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Working with Samsung taught Qualcomm the value of teamwork and trust

Qualcomm and Samsung may be more codependent today than at any point in their long partnership. Speaking at the Snapdragon Elite Media Day earlier this month, Chris Patrick, Senior VP at Qualcomm, underscored just how central that relationship has become. The two companies have been working together since the mid-1990s, and Patrick noted that Samsung […]

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Samsung showcases its vision for the future of air conditioning

In 2025, Samsung acquired FläktGroup, a German brand with more than 100 years of experience in heating, ventilation, and air conditioning (HVAC) solutions for high-demand environments. Now, Samsung and FläktGroup are jointly showcasing their air conditioning technologies for commercial and residential environments. With support from FläktGroup’s commercial HVAC expertise, Samsung is targeting high-value industries such […]

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Samsung’s Music Studio 5 speaker doesn’t support Spotify’s lossless audio

In December 2025, Samsung introduced two standalone speakers: the Music Studio 5 and the Music Studio 7. Both models support multiple audio streaming platforms, including Spotify Connect. However, it appears that the more affordable model of the two may lack support for Spotify’s lossless audio streaming. On Samsung’s Community forum for Korea, a Music Studio […]

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