iPhone 17 continues to lead global smartphone sales in Q2 2026

Back in May, the base Apple iPhone 17 was the world’s best-selling smartphone for Q1 2026. Now, a new Counterpoint report shows that the iPhone 17 has retained the top spot in global smartphone sales in Q2 2026.

According to the research firm’s latest data, the iPhone 17 accounted for 6% of global smartphone unit sales in Q2 2026. Apple also secured five other spots in the top 10.

The iPhone 17 Pro Max and iPhone 17 Pro ranked second and third, respectively, while the iPhone 17e and iPhone 16 also made the top 10.